Studying abroad in Siena was absolutely life-changing! In the Wine Marketing program, we get to work in groups together with a winery in the Tuscany region for six weeks to create a marketing and sustainability plan. Working with a client internationally gave me and the other students real-world experience in consulting and marketing, as well as the opportunity to engage deeply with a different culture.
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On top of that, living in a beautiful and history-rich city like Siena allowed us to fully immerse ourselves into the Italian culture through exploring the streets and restaurants outside of class. The people I’ve met and the friendships I’ve made during this experience are so special, and the memories made during those six weeks are truly unforgettable. I can’t wait to come back to Siena someday!
Sammi Masur
Wine Marketing in Siena, Summer 2025