Courses and Credits

Courses for PR & Advertising in London

Students will enroll in two 400-level JCOM courses earning a total of 8 quarter credits. 

Summer

JCOM Public Relations Topic

Read more about JCOM Public Relations Topic This course examines how strategic communication is used to promote participation in global entertainment and culture, such as music, art, sports, film, and historical sites that operate as both as modern entertainment (i.e., tourism) and symbols of a region’s cultural heritage. Concepts are taught within the context of strategic communication case…
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JCOM Brand Development Topic

Read more about JCOM Brand Development Topic This course will give you an opportunity to critically analyze and compare communication strategies across different industries in a global marketplace. You will expand your understanding of and cultural awareness about the role of communication in Europe, and enhance your ability to collect, process, analyze, and package information to target…
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